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As usual you will find a wide range of topics within this magazine, including tips on making sure your development time and money is being used effectively, emotion in marketing and the use of cluster sets.
We know our feature on different career options is great, but nothing beats hearing how your fellow trainers are doing things, so Cordell Wilson and Owen Henderson share their, very different but successful successes within a commercial gym environment, Tony Ord champions mobile training and Dani Bemmer shares her experience of interning at a private facility (the LTB gym). Roi Larrett writes about balancing being a single parent with running a personal training business and Nicco Tough, James McLaren and Ian Stevenson all share how they took action to overcome a problematic time in their businesses.
Plus in our regular features this issue; the Motivator focuses on making sure you don’t accidently demotivate your clients, Communication Corner looks at managing lies and James Krieger’s weightology piece is based on liquid vs solid protein consumption.