I know a lot of people are feeling lost with what they should be working on with their business right now. Of course the response of “there isn’t anything you should do”, it’s up to you” or “what do you want to do?”, whilst accurate, aren’t the most helpful so, other than noting that if […]

We all know there are a lot of things we shouldn’t believe or do just because we’ve seen other people do them and Personal Trainers are great when it comes to correcting training and nutrition misinformation on social media.  Unfortunately, when it comes to anything marketing related, it’s easy to fall into the traps and […]

A lot of us are struggling more now with motivation to do anything, finding ourselves distracted easily, procrastinating and generally feeling like we’re not doing what we think we should. I’ve spoken to a lot of people who are beating themselves up about it and are allowing it to negatively impact how they feel.  If […]

How to Train The Senior Personal Training Client by Greg Mikolap You don’t need to be an egghead to figure out that we age, but did you know that in 2017, for the first time in history, the number of people aged 65 years and older will outnumber children younger than 5 years? This trend […]

You’re about to walk into a consultation hoping to sign a new client up to one of your services. You enthusiastically greet them. You ask a couple of general questions and get them to fill out a PAR-Q. You tell them all about your personal training services and suggest they sign up for the 2 […]

Five Ways to Target a Lagging Body-Part in a Personal Training Session by Gregg Slater Bigger chest, rounder glutes, bulging arms. Many clients will come to us with a particular body part they want to improve. The most obvious solution to this, and the most common advice provided, is to increase the training frequency for […]

January always feels like a funny month to me. It’s mostly cold and miserable outside and the expectation for a personal trainer is that you’ll have leads coming at you from all angles. I never experienced that. Sure, I had one or two more enquiries but I always found February to be a busier month […]

I have a question for you.  What are you known for online? It’s pretty inescapable that social media has a vital role to play in engaging with and attracting customers.  Unfortunately this also means an amazing amount of trainers get really despondent or upset with ‘how things are’. It’s easy to sit and write about […]

Are you aiming for growth or maintenance?  Do you have a business plan? Do you know what you need to do to meet that plan? Are you aware of your numbers (profit, income, expenses, cashflow, retention etc) both in terms of what your current business produces and what you need / want them to be? […]