Within these pages you’ll create your own blueprint, become your own marketing guru and get a complete grasp on how you, yes YOU, should approach the unavoidable need to market your service.

Throughout this course you will look at your preferences for communication, you will look at your clients and how to find more of them, we will look at the strategies and we will look at the available tools to put a vice like grip on how you put your message out to the world.

Use this book to write, draw, get things wrong, iterate and hone your style, create and refine your strategy, pick your weapons of choice, and feel safe in the knowledge that by taking a strategic rather than tools based approach to this topic you can make your business grow with less (perceived) effort.