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“It may not be about gaining more clients by telling your story, it may just be about connecting with your current clients or showing that you’re a human too.” – Camille DePutter
About a month ago I bought a book called “Bird by Bird” by Anne Lamont that was recommended in an email newsletter. The book is fantastic and the newsletter was written by Camille DePutter, the lady I have on the podcast for this episode.
She is a writer and has helped companies like Precision Nutrition as well as many individual trainers tell stories that help people connect with their business.
We get into how to start telling our story in this episode as well as how to become a better writer along with lots of great book recommendations. There’s also a 10 minute period in this episode where we do a practical exercise Camille created on the spot to show everyone who listens how you can start to piece together your story.
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“It may not be about gaining more clients by telling your story, it may just be about connecting with your current clients or showing that you’re a human too.” – Camille DePutter
About a month ago I bought a book called “Bird by Bird” by Anne Lamont that was recommended in an email newsletter. The book is fantastic and the newsletter was written by Camille DePutter, the lady I have on the podcast for this episode.
She is a writer and has helped companies like Precision Nutrition as well as many individual trainers tell stories that help people connect with their business.
We get into how to start telling our story in this episode as well as how to become a better writer along with lots of great book recommendations. There’s also a 10 minute period in this episode where we do a practical exercise Camille created on the spot to show everyone who listens how you can start to piece together your story.
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LTBP #118 – Rabin Das: Working With 1-2-1 Nutrition Only Clients
LTBP #118 – Rabin Das: Working With 1-2-1 Nutrition Only Clients
In this episode, Stuart welcomes on Rabin Das for an interview about how he runs his 1-2-1 nutrition-only coaching company. Check out this episode!
LTBP #50 – Grace Hall: From LTB Client to LTB Trainer
LTBP #50 – Grace Hall: From LTB Client to LTB Trainer
Was great to welcome on the LTB gyms newest coach, Grace Hall, to the podcast. We asked Grace to come on as she's come from being a member of the gym to now being a coach and we wanted to…
LTBP #110 – Eric Wylie: Why Coaches Still Need Their Own Coaches
LTBP #110 – Eric Wylie: Why Coaches Still Need Their Own Coaches
In this episode, Stuart welcomes on LTB member Eric Wylie. Check out this episode!
LTBP #99 – Tony Cottenden: Challenges with Implementing Semi-Private PT
LTBP #99 – Tony Cottenden: Challenges with Implementing Semi-Private PT
In this episode, Stuart chats to Tony Cottenden about how has found the last year since he was last on the podcast. Check out this episode!
LTBP #117 – Leigh Peele: Morning Routines, Working With New Clients Online & Under-reporting
LTBP #117 – Leigh Peele: Morning Routines, Working With New Clients Online & Under-reporting
In this episode, Stuart welcomes Leigh Peele back onto the show. Check out this episode!
LTBP #15 – Strategies to help Overwhelm with LTB Member Ross Morgan
LTBP #15 – Strategies to help Overwhelm with LTB Member Ross Morgan
In this short episode, we chat to Lift the Bar member and 2015 winner of the Dedication to Education award, Ross Morgan about his experiences with overwhelm and how he deals with this following a very popular post he added into…
LTBP #73 – Jamie Tucker: Running a Mobile Personal Training Business
LTBP #73 – Jamie Tucker: Running a Mobile Personal Training Business
Fantastic to have on long-time LTB member Jamie Tucker to discuss his thoughts on what it's been like running a mobile personal training business. Check out this episode!
LTBP #40 – Martin MacDonald: Starting MNU, Nearly Leaving The Industry & Defining Success
LTBP #40 – Martin MacDonald: Starting MNU, Nearly Leaving The Industry & Defining Success
In episode 40 of the LTB podcast, we chat to Martin MacDonald from Mac-Nutrition and Mac-Nutrition University. It was a pleasure to welcome Martin onto the show. We discuss in great depth - due to Martin's fantastic ability to answer…
LTBP #127 – Why And How To Reflect On Your Week
LTBP #127 – Why And How To Reflect On Your Week
In this short episode, Stuart discusses a simple tip to go about identifying what you need to work on as a personal trainer to improve the way you do things. Check out this episode!
LTBP #80 – Summing Up 2017 With Ross Stewart
LTBP #80 – Summing Up 2017 With Ross Stewart
In this wide-ranging conversation with Ross Stewart from Improve Glasgow, we cover planning for 2018, how Ross would sum-up and reflect on 2017, where he has gone wrong this year and loads more! Check out this episode!
LTBP #141 – A Quick Ask & An Update On The LTB Personal Training Course
LTBP #141 – A Quick Ask & An Update On The LTB Personal Training Course
In this short episode, Stuart asks everyone who listens to send a picture of where you're listening to the episode to stuart@liftthebar.com and gives an update on the LTB Personal Training course which is currently live for signups. Check out this…
LTBP #86 – Steve Bradley: Building & Managing Online Group Training With 3,000 Clients
LTBP #86 – Steve Bradley: Building & Managing Online Group Training With 3,000 Clients
Stuart chats to Steve Bradley from The Fitness Guy about how he built up his online group training business. We cover: What does Steve's typical day look like nowadays? Does he still get the same buzz and meaning from his job now…
LTBP #12 – Cathy MacDonald Interview: The Foundations of Communication for Personal Trainers
LTBP #12 – Cathy MacDonald Interview: The Foundations of Communication for Personal Trainers
In this interview, Stuart speaks to Cathy MacDonald. Cathy is the owner of a company called The Art of Communication, which works with numerous businesses on improving their communication. She has worked heavily with us at LTB and runs a…
LTBP #140 – Chet Morjaria: Putting The Human First
LTBP #140 – Chet Morjaria: Putting The Human First
In this episode, we welcome on Chet Morjaria from Strength Education. We chat about putting the human first in your coaching, how to work out what your best working self is and how to help your clients take more responsibility.…
LTBP #121 – Matt Stranberg: Helping Clients Improve Their Relationship w/ Food & Exercise
LTBP #121 – Matt Stranberg: Helping Clients Improve Their Relationship w/ Food & Exercise
In this episode, Stuart speaks to Matt Stranberg, a registered dietitian and strength and conditioning specialist who currently is working with the Walden GOALS programme, who treat competitive athletes experiencing disordered eating behaviours. Check out this episode!
LTBP #61 – Mark Fisher: The Keys to Becoming More Productive, Understanding Where You Want Your Career to go & Using Meditation.
LTBP #61 – Mark Fisher: The Keys to Becoming More Productive, Understanding Where You Want Your Career to go & Using Meditation.
We welcome back on to the show Mr Mark Fisher from Mark Fisher Fitness & Business for Unicorns. Check out this episode!
LTBP #132 – John Clark: Lessons Learned Going From 1 to 3 Gyms
LTBP #132 – John Clark: Lessons Learned Going From 1 to 3 Gyms
In this episode of the podcast, we welcome back on John Clark from Fit3Sixty. Check out this episode!
LTBP #7 – Ross Stewart Interview: What is it Actually Like Owning Your Own Gym?
LTBP #7 – Ross Stewart Interview: What is it Actually Like Owning Your Own Gym?
In this episode, we interview Improve Glasgow owner Ross Stewart. As well as Ross going into what it is actually like owning your own facility we go over topics like: - how he got started in the fitness industry &…
LTBP #57 – Cathy MacDonald: Having Difficult Conversations & Dealing With Lies
LTBP #57 – Cathy MacDonald: Having Difficult Conversations & Dealing With Lies
In this episode of the LTB Podcast, we welcome on a previous guest, Cathy MacDonald from the Art of Communication. We cover: Managing and setting yourself up for challenging conversations How to deal with a client crying What to do if…
LTBP #71 – Rog Law: Showing Up As The Best Personal Trainer That You Can Be
LTBP #71 – Rog Law: Showing Up As The Best Personal Trainer That You Can Be
Fantastic to welcome on Rog Law for the first time to the LTB Podcast. Check out this episode!
LTBP #25 – Client Insights: Laura Shepherd – 100lbs Off & Counting
LTBP #25 – Client Insights: Laura Shepherd – 100lbs Off & Counting
In this episode, Stuart chats to one of the members of the gym he's based out of, Laura Shepherd, about her weight loss journey so far. We touch on: - where Laura has come from and where she is now…
LTBP #27 – Nick Winkelman Interview: The Art & Science of Coaching
LTBP #27 – Nick Winkelman Interview: The Art & Science of Coaching
In this episode of the LTB podcast, Stuart speaks to Nick Winkelman, head of athletic performance at the IRFU. They cover: Work: life balance, Overwhelm, What can we take from Nick's research and understanding about cueing, Explicit vs implicit learning,…
LTBP #104 – Cathy MacDonald: Listening, Influence, Persuasion and Changing Minds
LTBP #104 – Cathy MacDonald: Listening, Influence, Persuasion and Changing Minds
Great to welcome back Cathy MacDonald to the show! We cover some simple tips for improving your listening skills and then deep dive into how you can go about changing a client's mind. Check out this episode!
LTBP #144 – Molly Galbraith: Sexual Harassment and Assault In The Fitness Industry
LTBP #144 – Molly Galbraith: Sexual Harassment and Assault In The Fitness Industry
in today's episode, we welcome back on Molly Galbraith from Girls Gone Strong. Molly and the team at GGS have created a 5-day course called sexual harassment and assault in the health and fitness industry and as an education podcast…
LTBP #115 – Luka Hocevar: The Sales Process & Dealing with Objections
LTBP #115 – Luka Hocevar: The Sales Process & Dealing with Objections
In this episode, Stuart welcomes on Luka Hocevar to discuss the sales process and dealing with objections when selling to potential clients. Check out this episode!
LTBP #137 – Mark Fisher: Updates From The World of Mark Fisher Fitness
LTBP #137 – Mark Fisher: Updates From The World of Mark Fisher Fitness
In this episode, we welcome back on Mark Fisher from Mark Fisher Fitness and Business for Unicorns to discuss what's new, how they are improving their onboarding procedures at MFF, how Mark has got so good at articulating himself clearly,…
LTBP #83 – Lucy Sewell: Vulnerability, Putting Yourself Out There & Mental Health
LTBP #83 – Lucy Sewell: Vulnerability, Putting Yourself Out There & Mental Health
In this episode, Stuart chats to Lucy Sewell. They cover: - How to start sharing more of you on social media - Can you share too much? - How to come up content ideas. - The importance of mental health…