DESCRIPTION:
In today’s episode, Stuart welcomes Mike Doehla from the nutrition coaching company Stronger U. Stronger U currently has 15 employees and around 75 coaches. The business works with >50,000 clients across 50 countries. They get into some nutrition coaching tips, customer experience advice and taking the jump towards better service as well non-paid marketing approaches and tips for growing your business. Timestamps are below.
GUEST BIO:
- IG: https://www.instagram.com/mikedoehla/
- Website: https://strongeru.com/
- Previous LTB Podcast Episode: https://liftthebar.com/ltbp-149-mike-doehla-growing-his-online-nutrition-coaching-company-to-20000-clients/
Timestamps:
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[01.32] – How his covid experience has been?
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[02.39] – Does he think the fitness industry will have a boom post covid?
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[04.42] – The nutrition challenges that people coming out of lockdown will be experiencing?
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[05.57] – How can fitness professionals do better work?
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[08.32] – How can we teach client-centric coaching?
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[14.32] – How did he develop self-awareness as a coach in the early days of his career?
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[20.47] – The importance of the relationship with your clients.
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[21.47] – How to up your customer service experience to gain more organic growth?
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[26.32] – How they use surveys with their clients?
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[30.02] – Steps to take to start creating a better customer experience.
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[32.32] – StrongerU’s onboarding process.
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[36.32] – Non-paid marketing approaches?
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[43.39] – Why you have to do things that you may not want to do to grow your business.
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[47.02] – Why hiring is StrongerU’s superpower.
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[50.17] – How much of StrongerU’s success is down to luck?