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Welcome to the 2nd issue of LTB magazine
There’s information on every aspect of the job and I really think there is something for everyone. I can’t begin to decide on my favourite piece but I absolutely loved getting to interview the members in focus as well as Matt, Cathy and Tom and took loads from each conversation. Stuart’s quote at the start of his Habitry overview may have helped me reframe my entire life and Sadie’s tips on presenting have already been put to good use by me at the awards ceremony!
Gym Floor Lead Generation Dan share’s his tips on getting clients
An Interview With Cathy MacDonald Find out how Cathy’s experiences in the Police force have influenced her
Why I Work For Free Chris shares the perfect plan for your free trial
Branding See how 2 LTB members identified their brands and got logos to reflect their values
Systems, Systems, Systems Consider where you could improve your processes
Limited Company Or Self Employed Financial Fitness advise on the differences between these approaches to organising your business.
An Interview With Tom Crudgington Tom gives his advice on starting out and on getting your own facility amongst other things
From Lead To Sign Up Angie shares how LTB fitness do it.
Friends Of LTB Find out more about Strength Portal from Matt McGunagle
Build Your 2017 Action Plan Create your strategy for the year ahead by working through these points
Your Clients Aren’t Powerlifters Gregg questions the use of 1 rep max testing
Different Parts, Different Protocols Jonathan discusses gender differences in programming
Training Clients With Fibromyalgia What you need to know if you train people who suffer with this condition.
Pelvic Floor Considerations How to programme for this critical muscle
Yoga vs Pilates Learn the differences between these disciplines
Is An Exercise Right For Your Client’s Programme? Stuart shares some questions to ask to help answer this
Deadlifts Aren’t Magic Ali breaks down all you need to know about this exercise
Is Too Much Protein Bad For The Kidneys? Find out what the research says on this subject
What The Science Says
Communication Corner Learn about the power of emotion
Plug And Plays For Better Coaching Stuart shares his tips on becoming a better coach
What I’ve Learned From Coaching People Joseph Agu shares his experience of nutrition coaching.
Blurred Lines How to approach training a client who is struggling mentally
Why Isn’t “It” Working? Alex Pearson looks at ways to approach this difficult question
Service Standards How do you create a positive client experience?
Habits: Your Brain vs Your Mind Understanding habit formation
How To Write An Article Including tips from the editor on how to write for LTB magazine
Overwhelm Is Everywhere How you can make it easier to cope
Confessions Of A 30 Something, Slightly Insecure PT Hannah Cole shares her experiences
Balancing Personal Training With Family Life LTB members share their tips for overcoming the challenge
A Personal Trainers Guide To Teaching Classes
Starting Out Bradley Rix shares how he was able to get 19 clients within 3 weeks of starting as a PT
Member In Focus – Online Trainer
Member In Focus – Mobile Trainer
Member In Focus – Commercial Gym Trainer
Member In Focus – Facility Owner